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Storytelling and Parables are VERY effective strategies in client meetings

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A parable is an allegorical story designed to teach a lesson or communicate a principal. In this session, you will learn 2 types of highly effective parables, how to differentiate between the two, and how to use each at varying times in the conversation for the purpose of helping others to see and creating a space of vulnerability which further enhances a trusting environment.

This video is a snippet of a full 6-part series in which founders Joe Strazzeri and Steve Mancini cover in detail six effective ways to think about, say, and engage potential clients.

The series is entitled "Behind The Conversation" because Joe and Steve wanted to open up and share about best practices and how to navigate through the high yield conversations you may desire to have.


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